As a company that is known for outerwear from hats to jackets, they prove that they are able to offer a form of clothing for any outdoor occasion. For those who enjoy going on walks in the woods, trips to the lake, or an errand in town, there is a perfect North Face coat for you. When combining different North Face coats and the habit of scrolling through social media, the idea of using a carousel outline for an advertisement came to life. In an attempt to capture the adventurous side of the North Face, hand done type is used as well as line illustrations to bring focus to the coats that could be worn depending on the situation.